HELP BETHLEHEM HOUSE BUILD A HOME FOR THE HOMELESS.
While the fortunate consider the thread count on their sheets or which take-out to drive thru, others go without a bed to lay their heads or food to feed their families. Our new client, Bethlehem House, has made it their mission to provide these individuals with a warm bed and warm meals within a safe, comfortable shelter. But the 100-year-old Victorian house in Conway that has housed the program since 1991 is in desperate need of immeasurably costly repairs. It’s falling down around staff and residents. Literally. In November, the leg of a resident’s bed fell through the floor, straight to the ground. So this holiday season at ERI, we’ve made it our mission to help them build a Home for the Homeless.
IT’S BEGINNING TO LOOK A LOT LIKE HOLIDAY HOUSE.
It’s OFFICIALLY the holiday season; the weather is cold, the leaves are changing color, everything is pumpkin-spiced and the Junior League of Little Rock’s Holiday House starts this week! ERI again had the privilege of developing all of Holiday House’s creative materials, which not only adds to our portfolio, but also allows us to participate in something really worthwhile in the community. Not to mention it gave us an excuse to listen to Christmas music even before Halloween.
LOG ON TO STYLE.
Eric Rob & Isaac recently helped completely overhaul I.O. Metro Furniture Stores’ website, including the launch of its new e-commerce function. That’s right. Now every chic-yet-oh-so-affordable I.O. Metro item is available at your fingertips – not to mention free shipping for a limited time!
GO (DAN)FORTH AND PROSPER.
Please join us as we rise and stand in unison to give a warm ERI welcome to our newest account executive and client’s best friend, Stuttgart’s own Stephanie Danforth. (Pause for applause.)
GET FREE AT FSB.
Unless you’ve been busy backpacking Europe or picketing Wall Street, you’ve no doubt heard the news that lots of banks are now charging folks for using their debit cards. (Oh, the humanity!)
BEST OF SHOW. TWO YEARS IN A ROW.
For the second consecutive year, Eric Rob & Isaac claimed the coveted Best of Show Award at the 2011 Prism Awards presented by the Arkansas chapter of the Public Relations Society of America for the “Real. Live. Fun.” campaign we created for Riverfest 2010. Since the Prisms are all about results and not just pretty pictures, we were quite honored. 250,000 people did attend Riverfest that year with a $25 million+ impact on the community. Put that in your ROI pipe and smoke it.
A HEALTHY NEW CLIENT
The Federal Pre-Existing Condition Insurance Plan recently hired us as their go-to agency to create a new campaign to get the word out to Arkansans who haven’t been able to get health insurance because of a pre-existing condition that they are now insurable. It’s about time, huh?
ADS TO TICKLE YOUR FUNNY BONE. UNLIKE THIS HEADLINE.
As we reported earlier, one of our new clients is Arkansas Specialty Orthopaedics. As part of their new image campaign, we were tasked with creating two TV spots that showcased their expertise and ability to make people better. And like any good ad agency, we wanted to make sure their ads stood out from all the rest. Sounds like a challenge, right?
RIVERFEST 2011: WE LET OURSELVES GO.
Oh, man. Riverfest was huge. With a record number of 260,000 attendees, it was another successful year. But it has come and gone, and we’re still reeling from it a bit. And by “it,” we mean “all of the print, TV, website/app work we did for Riverfest.” Which is a lot. Anyway, take a look back with us.
GET AD EXPERIENCE OUTSIDE OF WATCHING MAD MEN.
We’re looking for some aspiring ad guys and gals, both in the general sense and the graphic design sense. Not only will you receive valuable experience in advertising/marketing, but you’ll also get college credit. Which is helpful.
