Eric Rob & Isaac recently helped completely overhaul I.O. Metro Furniture Stores’ website, including the launch of its new e-commerce function. That’s right. Now every chic-yet-oh-so-affordable I.O. Metro item is available at your fingertips – not to mention free shipping for a limited time!
Specialty lifestyle home furnishing retailer I.O. Metro wanted to simultaneously redesign their website, integrate e-commerce, make it more user-friendly for customers, effectively communicate the story of their brand and try and capture as much of their interactive in-store experience and the essence of what makes them tick online as possible. Whew. Tall order. But we at ERI love tall orders. Especially when you’re working with clients as innovative and fun as I.O. Metro. So the site went live October 6, and since then, traffic has already doubled since this time last year. See for yourself at iometro.com. And buy a Blue Buddha, Silver Artichoke or Turquoise Pucker Fish while you’re at it.